Businesses, organisations and community groups in Peasedown St John are being asked to ‘make a pledge for dementia’ as part of a campaign to mark September’s World Alzheimer’s Month.

Since its launch in 2019, Dementia Friendly Peasedown has attracted support from the community - more than 200 residents have taken part in a dementia awareness workshop organised by the project.

Leading the call are Peasedown councillors Gavin Heathcote and Karen Walker, who said: “With dementia on the rise, local organisations need to do more to ensure their premises are dementia-friendly, and staff and volunteers know how to support those with dementia.”

Dementia Friendly Peasedown is run by the Peasedown Community Trust. The campaign encourages business and community groups to sign up to a number of actions as part of their pledge. These can include:

“There are currently no ‘dementia-friendly’ communities across B&NES,” added Gavin and Karen. “With all the work being done here in Peasedown, our village could be the first to achieve the accolade. Any businesses that join the initiative would really be making a difference.”