A popular deli known for its ‘mouth-watering’ smoked meats is set to expand and will open a new branch in the newly developed Midsomer Norton town square.
Set to open between mid and late-February, Nomad’s BBQ will form in to the site formerly occupied by The Crazy Greek restaurant, at number six Market Square.
The business, which currently operates from a trading estate near the White Post Pub in Stratton-on-the-Fosse, began five years ago as a small-scale operation. Initially run from a home kitchen and catering for friends and family, Nomad’s BBQ quickly grew in popularity.
Within six months, the business moved into its first commercial kitchen, selling pre-ordered meals to the public and focusing on locally sourced, high-quality meat prepared in a traditional American barbecue style.
The business offers a menu centred on slow-smoked meats like brisket and pulled pork and has built its reputation on quality, flavour, and authenticity. Three years ago, it expanded operations by acquiring a food truck to cater for weddings and weekend takeaways.
A major turning point came six months ago when popular food reviewer Bos Finesse featured the business in a widely viewed social media post. The review described Nomad’s BBQ as a “hidden gem of the year” and awarded it a 9/10 rating.
The post garnered hundreds of thousands of views and was included in the influencer’s Top Finds of 2024, leading to a surge in demand, with weekend orders selling out within minutes.
The new deli outlet is intended to build on this offering an expanded menu and operating five days a week. The business remains committed to sourcing all meat from farms within a five-mile radius, with offerings including brisket, pulled pork, turkey, and chicken.
Jake, the owner of Nomad’s BBQ, said: “We want to bring some life into the new high street square and are hoping to collaborate with other local businesses to organise fun events, including live music nights, which the town desperately needs.”
“We’ve already met with the neighbouring business owners and are excited to see what we can bring to Midsomer Norton.”
The new Midsomer Norton Town Square is part of a £2.39 million redevelopment project aimed at revitalising the town centre. Scheduled for completion in early 2025, the 1,000m² public space will serve as a flexible venue for various events, including markets and community gatherings.
Other local businesses, including Daniel Newman’s Pure Taste, have expressed strong enthusiasm about the redevelopment of the town centre. Many see the project as a much-needed boost for the local economy, however some critics have yet to be impressed by the update to the centre and feel the money could of been spent elsewhere.